1 Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show
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By Allison Lampert

LAS VEGAS, Oct 22 (Reuters) - At the world's biggest industry program in Las Vegas high-end jets are tempting purchasers with their sleek shapes, plush cabins - and significantly, their use of alternative fuels.

Fuel producers and jetmakers are keen to showcase novel types of air travel fuel considered less hazardous to the climate, from used cooking oil to the distinctly less glamorous meat waste.

Business jet operators, like airline companies, have acquiesced environmental pressure on aviation and devoted to cutting in half carbon emissions by 2050 compared with 2005.

Their hope is that adopting eco-friendly fuel to curb emissions might make business jets more attractive to ecologically conscious purchasers - specifically corporations facing questions over sustainability from investors or green project groups.

The availability of less contaminating personal jets could likewise spare the rich and popular the negative promotion experienced by Britain's Prince Harry and his spouse Meghan over a current personal jet trip to southern France.

Five Gulfstream jets on display screen in Las Vegas are utilizing California-produced fuel from inedible beef tallow.

The current waste-based fuels include "fats, grease and oils that are by-products of the food industry," said Bryan Sherbacow, chief industrial officer of Boston-based biofuel manufacturer World Energy, which produces fuel from meat waste used by Gulfstream.

"All of our product is inedible."

A few of the other 79 aircraft on display screen are anticipated to be powered by 150,000 gallons of other eco-friendly fuel mixes expected to be pumped at the show.

FLIGHT SHAMING

Private jets represent less than 0.1% of total yearly carbon emissions worldwide, but can emit, on average, as much as 20 times more carbon emissions per guest mile than jetliners, according to the London-based personal charter company Victor.

Prince Harry has protected his periodic usage of jets to guarantee his family's security, and has actually said that on the uncommon celebrations he does not fly commercially he offsets his emissions.

But planemakers say occurrences such as the furore over his schedule have added fresh difficulties for a market already aiming to justify its contribution to cutting business expenses.

"Incidents of flight shaming including using private jets are regrettable when you consider that our industry has actually provided fuel effectiveness enhancements of 40% over the previous 40 years," stated Bombardier Aviation President David Coleal.

Bombardier thinks increased sustainable fuel use will assist the industry make inroads with corporations and wealthy purchasers. According to market data, billionaires just have a 19% service jet ownership rate.

But even an image remodeling - with jets sporting sticker labels like "this aircraft flies on eco-friendly fuels" and organisers adding alternative fuel pumps for going to airplanes - is unlikely to please all critics at the Oct 22-24 luxury jet occasion.

Environmentalists and some experts remain hesitant that biojetfuels, usually blended 50-50 with kerosene, will make a significant impact on public perceptions about luxury travel.

"No quantity of jatropha curcas or Brazil-nut fuel can make business jets look eco-friendly," stated aviation expert Richard Aboulafia.

Demand from business jet operators for renewable fuels now far surpasses supply and their interest might drive future production, Sherbacow said.

World Energy, which produces 40 million gallons of biofuel at its California plant, might expand production approximately 150 million gallons by 2022.

Corporate charter business and experts are likewise seeing more interest from consumers who wish to buy carbon credits to offset emissions from their flights.

Brian Proctor, CEO of Mente Group, a U.S. consultancy, stated emissions played a role in a business jet utilization study his company recently finished for a Fortune 500 company.

"At the end of the day, I believe that cost, expense per hour, variety, speed and efficiency, that's still the (sales) chauffeur. But I think people are ending up being more familiar with the sustainability of operations and how it affects the planet." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)